Rohrer Corporation’s Answer to the Rising Market Demand for Sustainability in Packaging — Introducing the Company’s new Family of Paperboard Products focused on Sustainably, comprising of a minimum of 30% post-consumer PCR, a new benchmark in sustainable packaging materials with high quality, the ideal means of meeting consumer expectations on time, thereby continuing the brand and design intent.
A Step Towards Sustainable Packaging
As environmental issues increasingly come to become the central thought in the psyche of the consumer as well as the regulatory authorities, businesses are being more and more nudged towards the green route in their business dealings. The business of packaging forms one of the most obvious manifestations of a brand; it is the first thing a customer comes across about any product or service. Packaging thus assumes a central place in a company’s search for sustainability. Rohrer Corporation has unveiled the EcoVolve range of products that minimize adverse impacts without reducing durability or appearance.
With a composition of 70% new materials and 30% PCR content, it meets the environmental objectives required of brands promoting responsible use of resources. The recycling material itself reduces virgin material reliance but also creates an avenue to make a declaration of the company’s commitment towards sustainability through labeling on the product package.
This material stands out because it can print high-quality images that are needed to attract consumers, most of which are in bold colors and clear picture materials. Bright colors or any designs with intricate detailing go well with non-recycled packaging. Its formulation, however has also been engineered to give that kind of vibrant clarity; thus, it still counts as a good enough pick for premium brands.
This quality focus in recycled-content packaging enables companies to take the opportunity of supporting their environmental goals without compromising the visual standards of consumers. Moreover, this paperboard is durable enough to ensure performance like conventional materials for various needs ranging from retail products to food packaging.
Compliance and Certification
EcoVolve-30 will be formulated to achieve industrial standards and regulations. This product will meet the standards of the FDA, thereby becoming a fit for food contact applications. This is also FSC certified, which ensures all materials sourced for its use are responsible. The FSC certification yet again adds credence to the sustainability of the product, which can assure the brand in discussion on the subject of green packaging.
Benefits for the Brands in Using EcoVolve-30
The launch of EcoVolve-30 provides brands with a point of differentiation in a very competitive market where consumers increasingly look for responsible environmental stewardship. With EcoVolve-30, brands can credibly claim to use packaging with 30% PCR content, a message that will resonate with the environmentally conscious consumer. The ability to print this on packaging is a visible commitment to reducing environmental impact, potentially strengthening brand loyalty among consumers who value sustainable practices.
Beyond branding reputation enhancement, using environmentally friendly packaging like EcoVolve-30 can have benefits in terms of finances. Considering the anticipated change in regulatory requirements, many firms need to reduce their negative impact on the environment, and by changing over to a recycled-content solution for packaging, brands are better placed than regulations with regard to future requirements in packaging. EcoVolve-30 provides a painless way for companies to obtain their environmentally friendly packaging without much alteration to their system of packaging.
Sustainable Packaging Innovation
With EcoVolve-30, the product line by Rohrer Corporation brings it one step closer to packaging innovation as a reliable, sustainable option for brands. The fact that there are more products in the EcoVolve line means Rohrer will continue to have an expansive influence on the sustainable packaging market as its material options are constantly enhanced to ensure a balance of performance and environmental impact.
Launched by Rohrer Corporation, the company further pushes its leadership in packaging solutions with EcoVolve-30, bringing solution fits of today’s ecologically conscious market. A thoughtful reflector, it does justice not only to industry standards but also to consumers’ expectations. This new material integrates recycled content and supports high-quality printing, making it the ideal choice for brands looking to improve their packaging’s sustainability without sacrificing quality.
Source: PRNewswire