Jassper Shipping Drives EV-Led Growth in Last-Mile Delivery

India's last-mile delivery industry, worth more than $15 billion, is undergoing a massive transformation as the fast growth of e-commerce and urbanization accelerates. As logistics costs and carbon emissions keep increasing, players in the industry are embracing electric vehicles (EVs) to reconcile escalating consumers' demands with a sustainability imperative.

India achieved 1.67 million EV sales in 2023–24, including almost 3,700 electric buses, based on Redseer and Ministry of Heavy Industries figures. It has been aided by the government in the FAME-II scheme with ₹11,500 crore budgeted for it and another ₹800 crore earmarked for the setting up of over 5,800 charging points. The policy approach nudges logistics firms to adopt cleaner, more efficient systems.

To counter this evolving scenario, Jassper Shipping is adding EVs to its logistics network to minimize environmental footprint and operational expenses. It already has 58 EVs inducted and is targeting to bring on board 150 in the next two quarters. This growth is financed with the support of partnership through its key fast-moving consumer goods (FMCG) and pharma customers.

Jassper Shipping's business strategy is focused on three domains—cost reduction, carbon reduction, and operational efficiency. With its EV-first strategy over retrofitting a current system, Jassper Shipping is ahead of the game in a market ruled by the incumbent players such as Delhivery and Ecom Express. The green tech focus in the company is augmented by impressive regional operations and investment in talent.

The firm is also partnering with battery-swapping and charging companies to augment EV infrastructure. Apart from sustainability, Jassper is also focusing on jobs and social security. It plans to onboard 1,500 new delivery partners in India in the next five years, primarily in Tier 1 and Tier 2 cities. The delivery partners are EV-trained and are provided with job security, including health and life insurance. The use of EVs also lessens the fuel and maintenance costs, enabling better profits for delivery drivers.

India's EV logistics sector is expected to expand to ₹318,000 crore (around $38 billion) by 2030 at a CAGR of 37%, according to a report by Grant Thornton. The central government also envisions 30% EV penetration by 2030. Jassper Shipping's early adoption of green logistics, digitalization, and use of gig workers places it bang in line with these larger national agendas.

With its emphasis on building a green and sustainable supply chain, Jassper Shipping is at the forefront of revolutionizing India's last-mile delivery future. It can enable environmental and economic inclusion plans by lowering cost pressure, creating employment opportunities, and expanding delivery reach for cities.

Source:
Redseer, Ministry of Heavy Industries, Grant Thornton Report on India's EV Logistics Industry